With a notable brand presence across 90 university markets and being the nation’s largest student housing company, American Campus Communities called on APC to enhance media relations and brand presence across local, national and & industry trade publications. Through internal relations development, reactive media strategies, and thought leadership, APC positioned the company’s 25+ years of expertise to effectively reach over 135,000 college students and families – fostering environments for academic and personal success. In 2022, we were at the helm of developing the first ever industry wide College Student Mental Health Wellness Advocacy Coalition composed of 26 student housing companies to work together in destigmatizing mental health and increasing resources for college students in the U.S.